Every brand has a story, and this is mine—Nouran Tarek Elsayed, the founder of Timaran. As a mother, content creator, and entrepreneur, building this brand from the ground up has been both a challenge and a dream come true. Balancing the roles of nurturing my family, managing a thriving career in social media, and creating a high-end fashion brand required grit, late nights, and an unwavering vision.
An Egyptian beauty content creator, I embraced the hijab and relocated to Dubai in 2022. It was during this transformative period that I recognized a significant gap in the fashion market for high-quality, chic, and conservative fashion that empowers women to feel confident and sophisticated.
The inspiration for Timaran began with my own journey. As someone who values modesty and elegance, I wanted to create something that not only fulfilled that need but also resonated deeply with women like me—those who juggle multiple roles while staying true to their identity and values.
Behind the captivating final photoshoots and released collection is my story of relentless effort. Every piece in the collection is a reflection of my meticulous planning and determination, from sourcing the finest fabrics to crafting designs that celebrate femininity, power, and grace. It’s a labor of love that comes with its share of challenges, but seeing women embrace Timaran with pride makes every moment worth it.
Timaran isn’t just about fashion—it’s about creating a lifestyle that uplifts and inspires. Follow my journey and be part of a community where elegance meets empowerment by connecting with us on Instagram @timaran.official.
Behind the Scenes: The Journey to Creating Timaran
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